Author Archives: Layla Masri

About Layla Masri

Layla is a co-founder of Bean Creative. She leverages her ad agency background and 15-plus years as a marketing and web copywriter to maximize interactive impact for strategic planning, usability/accessibility, and digital promotion.

Let’s Talk About Flex, bay-bee (FlexBox, that is!)

You don’t need to be a web developer to appreciate a revolutionary way of displaying content. Remember when you first
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Do BPG (Better Portable Graphics) mean the end of jpeg, gif and png files?!

The up-and-coming image format, BPG (Better Portable Graphics), is gaining traction in the digital arena. Not only might it really
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What’s Your Uber? Ten Tips for Disrupting an Industry

Uber versus taxis. Zillow versus REALTORS. Netflix versus Blockbuster. Each of these technologies disrupted the market and could have been
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7 habits of a successful beacon campaign

Why are we so excited to present our interactive session, Beacons & Wayfinding Apps: New Digital Exhibit Engagement, at next
Posted in Beacons, Content Strategy, Tech Tools, UI/UX | Tagged , , , , , , , , | 1 Comment

I really wanted to like the new YouTube Kids app, but…

Those of us who work with (and raise) kids have been anxiously awaiting the launch of the YouTube Kids app.
Posted in Kids, Tech Tools, UI/UX | Tagged , , , , , , , , , , , , , | 3 Comments

The top 12 best practices & worst offenses for 2015 website design and development

If you’ve already failed in your new year’s diet, try your hand at a website detox with these UI/UX resolutions!
Posted in Content Strategy, Responsive Design, Tech Tools, UI/UX | Tagged , , | 9 Comments